“Western Health Advantage has 14 hospitals and medical centers in their extensive Northern California network, yet after ten years of
service, Western Health Advantage was still relatively unknown. They needed a marketing strategy with comprehensive advertisiing to help draw new patients while creating increased visibility.
Wallrich designed a series of ads aimed at refined target audiences. The result? In just two years, WHA’s members increased from 56,000 to 87,000. That’s a 55 percent increase in membership!